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Why does my email look different in the inbox?

If you are noticing differences in the display of your email in the inbox, there are a few things to check.

If you are viewing the email in Outlook, then a difference in the display is expected. Outlook is an inbox that was created primarily to help corporations in internal communication and is mainly used in B2B communication, as such it may not display email marketing newsletters the same way other clients such as Gmail do.

This process usually causes some changes to the campaign's initial design and the way it's displayed in the mailbox.

The best recommendation is to send yourself a test campaign to your Outlook email and consider changes accordingly. Some of our clients also like to add a disclaimer asking Outlook users to click on the “View in browser” link at the top-right side of the campaign, just in case.

Extra bullet point?

Some people have reported an issue where an extra bullet point appears in emails viewed in Outlook. Unfortunately, this is not something that can be fixed within the editor, but there is a workaround.

You can add this small snippet of code directly under each </ul> in your unordered lists specifically for Outlook.

<div style="display:none;">&nbsp;</div>

Some interactive blocks such as the Accordion block and the Carousel block in the Drag & Drop editor do not display on all email clients. You can see the following disclaimer within the block settings in the editor.


Check out our Troubleshooting section for more quick fixes!

Last time edited: Nov 6, 2024